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The G2 Experience News

March 01, 2018

How does market entry vary between the UK and US?

Two market entry specialists, Sophie Lechner (SL) of Global Commerce Education based in the US and Joanna Dodd (JD) of Rochester PR Group in the UK, swap thoughts about their clients’ market entry experiences. Which challenges are common to entering the US and the UK and which... 

October 24, 2017

Feel the culture as you expand to America - "Finns have one big advantage"


According to growth expert Sophie Lechner, the biggest stumbling block in the American market for a Finnish company is...


December 27, 2017

The French-Pakistani Entrepreneur Training Companies For Business Expansion Abroad


Interview of Sophie Lechner for Forbes.

November 22, 2017

Successful Pakistani born US entrepreneur helps companies expand businesses abroad


"GCE offers Market Validation, Market Entry and Ultimate Immersion programs, composed of two days in the home country and an intensive week immersion in the foreign country, four weeks later.

According to Lechner, when companies fail abroad 50 to 70 per cent of the time it’s due to cultural differences that have not been addressed."

November 21, 2017

Sophie Lechner, A French-Pakistani’s Success Story To Becoming a CEO

"Pakistani entrepreneurs are settling in nicely when it comes to setting up businesses abroad. The talent that our country possesses tends to increase day by day.

Sophie Lechner, a 53-year-old French-Pakistani (born in Pakistan and raised in France) is another person in the talented bunch who has a few tricks up her sleeve that might help others when entering the international market."

November 22, 2017

Successful Pakistani born US entrepreneur helps companies expand businesses abroad

November 21, 2017

What the author of the November 21st, 2017 Forbes article, Nina Roberts, had to say about her conversation with Sophie Lechner:


As the product of two cultures myself, I've always found the issues, fauxpas ,benefits stemming from crosscultural interactions endlessly fascinating, often hilarious. So I loved writing this Forbes story about Sophie Lechner, she's the CEO and founder of GCE (Global Commerce Education, Inc.) GCE trains and supports companies expanding abroad. Lechner is French - Pakistani; born in Pakistan, raised in France and has lived in the USA for 25 years. Please have a read! 

April 27, 2017


March 20, 2017

What's this item about? What makes it interesting? Write a catchy description to grab your audience's attention...

December 08, 2016

Guest Speaker to the World Trade Center Lille’s Board of Directors

Business Finland

December 02, 2016

Keys to Success in the US Market.

Seminar in Helsinki featuring Sophie Lechner and Marc Friedman

October 01, 2016

Article written by Sophie Lechner for the French American Chamber of Commerce.

June 18, 2015

How to Compete More Effectively in Foreign Markets

Interview of Sophie Lechner by Laurel Delaney

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