Sophie Lechner - Unlock Your Impact - Author Interview (Bookmas 2026)
Bookmas 2026 is a high-impact promotional movement for business and non-fiction authors that kicks off on July 1st. This extended runway is designed to build massive momentum, driving consistent book sales, social engagement, and a steady stream of reader reviews leading up to the holiday season.
Connect with Summer Diya Selva on LinkedIn: / diyaselva
Connect with Sophie Lechner on LinkedIn: / sophielechner
PURCHASE Unlock Your Impact HERE:
Request information for participation at Bookmas: https://forms.gle/HhUWRQBVgf2wwguN8
By positioning business growth as the "ultimate gift" for the new year, the movement transforms traditional book marketing into a festive, community-driven experience.The journey culminates in a Grand Finale during the middle of December: The 12 Days of Bookmas.
In this video, I have unpacked with Sophie Lechner, author of Unlock Your Impact, why so many mission-driven entrepreneurs feel a visceral "allergic reaction" to marketing. We explore the heart behind her Magnet Model, which flips the script from chasing clients to naturally attracting them through the three pillars of Mission, Message, and Movement.
Sophie shares how centering your mission transforms marketing from an awkward performance into a powerful act of leadership and service. We dive into the unique challenges of the AI era, discussing why "polished" automated content can actually water down your brand and how to "AI-proof" your business by going deeper into human connection and personal story.
You’ll learn how to take the spotlight off yourself and place it on the people you are called to serve. Whether you feel overwhelmed by the noise or stuck in marketing resistance, this conversation is an invitation to stop hiding and start building authentic authority, one brick at a time.
Comments