You’ve written your book, finished the edits, and published. But now what? Too many authors assume the hard part is over once the book is available. Without a clear launch strategy, they end up with a product but no plan. No reviews, no visibility, no path for turning readers into clients or opportunities. The result? A book that quietly disappears instead of building momentum. That’s why I help authors build intentional launch strategies that lead to 50+ Amazon reviews and c

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Marketing has a bad name. Sophie Lechner, founder of The Magnet Model and LinkedIn coach, talks with host Michi why so many mission-driven entrepreneurs resist marketing, how clarity around mission, message, and movement changes everything, and what it really means to build a business that’s successful and aligned. Sophie Lechner is a speaker, author, and business coach who helps mission-driven entrepreneurs who hate marketing. She teaches client attraction focused on relatio

Episode Overview: In this episode, David Newman sits down with Sophie Lechner to discuss her new book, Unlock Your Impact: The Roadmap to Magnetic Client Attraction for Entrepreneurs who Hate Marketing . Sophie shares how she transitioned from a 20-year corporate marketing career to finding her authentic voice, and introduces her "Magnet Model". This episode is a must-listen for mission-driven entrepreneurs, consultants, and coaches who want to attract high-value clients wit

Episode Description Ever thought about how LinkedIn could revolutionize book marketing for authors who dread the traditional marketing approach? This week’s guest expert is Sophie Lechner, a speaker, author, and business coach specializing in helping entrepreneurs attract clients in a natural and authentic way. Sophie shares her "Magnet Model," a powerful framework that enables authors to use LinkedIn effectively to market their books. Discover how the Magnet Model—focused on

Episode Description Today’s guest is on a mission to guide mission-driven entrepreneurs toward their audience, fostering genuine engagement that spreads their message far and wide. After a 25-year corporate career, she found her true calling as an entrepreneur. Her LinkedIn activities over the last two decades have led her to speaking engagements, podcast features, client acquisitions, and even a Forbes interview. Her brainchild, The MAGNET Model, helps entrepreneurs build th

Episode Description: Marketing doesn’t have to feel manipulative. In this powerful and grounded episode of Mission Driven You, Will sits down with Sophie Lechner, author of Unlock Your Impact, to explore how mission-driven entrepreneurs can grow their influence—without selling their soul. If you've ever felt allergic to funnels, frustrated by formulas, or disconnected from your audience because “marketing” feels off-brand for your values, this episode is for you. Sophie share

Episode Description 340 Unity in Connectedness How we present ourselves with our intentions and energy is as important as a freshly pressed suit when building community and connection in both our work and personal lives. In helping others and accepting help, by being positive and allowing positivity to thrive, in accepting ourselves and others we can build true connectedness. In this episode Sarah Elkins and Sophie Lechner discuss the importance of connectedness in our lives

Episode Description What if marketing felt genuine? In episode 14 of The Empathic Leader, Dr. Melissa Robinson-Winemiller chats with LinkedIn strategist and author Sophie Lechner about how empathy and real connection can totally change how we do business. We dive into her multicultural roots, why human-centered marketing beats tactics, and how coaches can protect their energy while still showing up fully for clients. Sophie also gives us a peek behind the scenes of her book U

Episode Description Sophie Lechner is a former practicing lawyer turned business coach, speaker, and author with two decades of LinkedIn expertise. She helps mission-driven professionals turn marketing from a chore into a joy, enabling them to attract clients like a magnet rather than chase them down. Sophie is the creator of The MAGNET Model, a framework that simplifies client attraction and relationship-building on LinkedIn. She has spoken globally, including at Oxford Univ